Did Someone Say Target Pride Collection?
Target releases new Pride merchandise every year, but the retailer supports LGBTQ+ communities all year through its dedicated online Pride Shop that highlights a slew of LGBTQ+ brands.
Target's Commitment to LGBTQ+ Communities
Target announced on May 9 that the 2024 collection debuts on May 28, including adult apparel and home, food, and beverage merchandise. This marks 12 years since Target began its Pride initiative and started partnering with LGBTQ+ designers, entrepreneurs, and Target team members.
According to the news release, this is how Target will celebrate Pride Month and support the LGBTQ+ community throughout the year:
Internal Pride+ Business Council Events
- Target’s Pride+ Business Council will host internal events and experiences where interested team members can learn, reflect, celebrate, and connect. These events complement the year-round resources and benefits Target offers LGBTQ+ team members.
Participation in Local and National Pride Events
- Target is joining local Pride events in their hometown of Minneapolis and around the country. This participation underscores their commitment to celebrating and supporting the LGBTQ+ community on a broader scale.
Ongoing Support for LGBTQIA Organizations
- Target will continue to support LGBTQIA organizations year-round, including the Human Rights Campaign, Family Equality, and more. This ensures that their commitment extends beyond just the month of June.
Spotlighting LGBTQ-Owned Brands
- Target also spotlights LGBTQ-owned brands during Pride Month and throughout the year in stores and online. This gives a platform to these brands, promoting inclusivity and diversity in retail.
Last year, Target donated $250,000 to GLSEN to " advance its mission of creating affirming, accessible, and anti-racist spaces for LGBTQIA students.” In its partnership with GLSEN, Target has raised $2.1 million.
What to Expect from Target’s 2024 Pride Collection
The 2024 Pride collection promises to be as vibrant and inclusive as ever. Here’s a sneak peek at what you can expect:
Apparel
Target’s Pride collection will feature a wide range of adult apparel, from t-shirts and hoodies to accessories like hats and socks. Each piece is designed to celebrate LGBTQ+ pride with colorful, bold designs and messages of love, acceptance, and unity. Look out for collaborations with well-known LGBTQ+ designers and influencers.
Home Merchandise
Transform your living space with Target’s Pride-themed home merchandise. Expect to find everything from decorative pillows and throws to kitchenware and outdoor decor. These items are perfect for adding a touch of Pride to your home, whether you’re hosting a Pride Month celebration or just want to show your support year-round.
Food and Beverage Merchandise
Target is expanding its Pride collection to include food and beverage merchandise this year. This could include everything from Pride-themed snacks and treats to drinkware and party supplies. It’s a great way to bring the celebration into your kitchen or at your next gathering.
Target’s Year-Round Commitment
While the Pride collection is a highlight, Target’s support for the LGBTQ+ community doesn’t stop when June ends. Here are some of the ways Target continues its commitment throughout the year:
Year-Round Resources for Team Members
Target offers a variety of resources and benefits to support their LGBTQ+ team members year-round. This includes access to inclusive health benefits, employee resource groups, and ongoing training and education on LGBTQ+ issues.
Continuous Community Engagement
Target’s involvement in local and national Pride events continues throughout the year. By participating in these events, Target helps raise awareness and foster a sense of community and belonging for LGBTQ+ individuals.
Ongoing Financial Support
In addition to their annual donations to organizations like GLSEN, Target continues to provide financial support to other LGBTQIA organizations. This ongoing support helps these organizations continue their important work advocating for LGBTQ+ rights and providing resources to the community.
How You Can Support
Supporting Target’s Pride initiative is a great way to show your commitment to the LGBTQ+ community. Here are a few ways you can get involved:
Shop the Pride Collection
- Purchasing items from Target’s Pride collection is a direct way to support LGBTQ+ designers and brands. Plus, a portion of the proceeds often goes to LGBTQIA organizations.
Attend Local Pride Events
- Join Target at local Pride events in your area. It’s a great way to celebrate and show your support for the community.
Spread the Word
- Share information about Target’s Pride collection and initiatives on social media. The more people know about these efforts, the greater the impact we can make together.
Conclusion
Target’s Pride collection is much more than just a line of products; it’s a testament to the company’s ongoing commitment to supporting and celebrating the LGBTQ+ community. From stylish apparel and home decor to delicious food and beverage items, there’s something for everyone in this year’s collection.
By shopping Target’s Pride collection, participating in local events, and spreading the word, you can help support LGBTQ+ causes and make a positive impact. Let’s celebrate Pride Month and beyond with love, acceptance, and unity. Shop Target’s 2024 Pride collection starting May 28 and show your support for the LGBTQ+ community all year long!
